I bought a few things online just the other day… how convenient is that? I did it right from my computer and BAM! Instantly had what I wanted (eBooks… craziness!). Think back to a time when eCommerce was pretty new (the mid 90’s). Back then I was in college, and in one of my classes… Read More
Author: admin
It’s True, You Should Be Using Pinterest
In case you haven’t noticed, Pinterest is everywhere. This little social site that could, had been slowly growing in popularity when it completely blew up towards the end of 2011. If you’ve heard the word but aren’t sure what Pinterest is, here’s a quick explanation. Pinterest is a visual social site that allows users to pin… Read More
Move out of the Facebook Ghost Town
To quote the ever-quotable Gary Vaynerchuck, “Raise your hand if, five years ago you said out loud or to yourself ‘I’m not going to get a Facebook! That’s for kids!’” Are you raising your hand? You can put it down now. I don’t even need to ask you if you’re on Facebook now, because if… Read More
Make A Resolution to Hire a Graphic Designer in 2012
In a world of DIY and internet searches it is relatively simple to get the information you need when you need it. So if you Google “graphic design” you can find advice and or pointers on how to attempt design work on your own. But have these tidbits plus software does not a designer make.… Read More
Top 10 Overused Buzzwords in LinkedIn Profiles
Are you proud of the writing on your Professional Profile on LinkedIn? Think that your creative? Think again. In fact, the word “creative” is the most overused word on LinkedIn! Yesterday on LinkedIn’s official blog, they revealed the top 10 overused words. Equal parts sobering and entertaining, the list goes to show that being “innovative”… Read More
Cutting Through the Clutter
Advertising used to be so much easier: simply a catchy jingle or a clever slogan was enough to etch a brand name into consumers’ minds. But the landscape has changed. With the advent of the digital video recorder, smart phones and the internet, came the challenge brands face today – How and where can I… Read More
LinkedIn Boot Camp
Some consider LinkedIn the most important social media tool for business, while others feel that the in-authenticity and posturing that is so common on the site, misses the point of social media transparency. Whether you love it or hate it, LinkedIn is clearly here to stay. Like with any social media platform, just creating a profile and… Read More
Making an Impression with BAGS
Learn about common bag fabrics! The hottest sellers in bags are non-woven and cinch bags – usually due to affordability. But let’s take it a step further. Do you know the difference between non-woven and poly? And just what is PET? Here’s a quick list of the most commonly used bag fabrics and their definitions to… Read More
Death by PowerPoint
I’ve seen hundreds of powerpoint presentations in my day and frankly, most of them were, to put it lightly, awful. PowerPoint is a great tool to utilize. Often times it can help communicate your ideas in a much more creative and visual way then just your words can. But when used improperly or poorly, especially… Read More
Can You Judge a Book by Its Cover? (and why the answer doesn’t really matter)
Chances are, even if you don’t know a megabyte from a mosquito bite, you use a computer to access information on a daily basis. This landscape of digital information has affected almost every aspect of modern life, especially the way we seek information about potential purchases or business relationships. News of publishers closing their doors… Read More
Make it Pretty With Design Principles
People remember 10% of what they hear, 20% of what they read and about 80% of what they see and do according to recent studies at New York University. That is a whole lot of pressure on how pretty marketing materials should be and what people can do with them. It really shouldn’t surprise anyone… Read More