How to: build the perfect new hire kit

It’s a New Year, which means new beginnings, which in many cases also means…new hires! According to Indeed, the first quarter is prime time for job hunting. (1) For you, this means that the first quarter will see plenty of hungry, eager candidates, a few of whom might find their way into a cubicle (or… Read More

Brand Matters: Everything You Need to Know About Brand Storytelling

When it comes to building a brand, the story behind your business is just as important as the brand itself. Storytelling offers your selling proposition in a more discrete manner than previous branding models and provides a less invasive means of promotion to the modern consumer. According to marketing agency Contentworks, Gen Z’s interest is… Read More