In today’s event landscape, creating a memorable experience for attendees goes far beyond simply showing up. Whether you’re hosting a corporate gathering, attending a tradeshow, or sponsoring a community event, the right combination of product giveaways and a thoughtfully designed event setup can leave a lasting impression and elevate engagement.
Category: Communication
You’ve spent years building your business in this industry, pouring your heart, soul, and countless hours into making it a success. Years later, are you satisfied with the amount of time you are still spending at work, or do you dream about what your life could be like if you had more time, fewer responsibilities, and of course, more money in the bank?
One of the best ways to stay connected with customers and colleagues while maintaining social distance is to turn a face-to-face meeting into a virtual video conference. There is plenty of technology available, both for free and at a cost, to be able to create a virtual space to come together while we’re apart. Our… Read More
In the last couple of weeks, how many video calls have you been on with dark, shadowy figures who are just as likely to be a cadre of James Bond villains as they are your coworkers and customers? You don’t need expensive, studio-quality equipment to look good on a video. In fact, you don’t even… Read More
Technology makes it possible to plug in from anywhere, but it can be hard to create a collaborative environment when working with a remote team. When the people you work with most often don’t share a physical space, effective communication and organization become key. Here are three tips to help overcome the challenges of working… Read More
One of the most common “easier said than done” scenarios that I’m sure many of us face on a regular, if not daily, basis is that of simple communication. It’s almost funny to think how often it happens that we find ourselves in a situation where we have a clear message in mind, and when… Read More
Landing a new account is just the beginning. Keeping that business customer taken care of and satisfied is the key to building a solid relationship. But neither is easy and is often complex and time consuming. If you ever find yourself wondering why your close rate for new business is falling short of your goals… Read More
Too many times, I’ve been part of creative brainstorming sessions or meetings and the topics of direction and target audience never want to be bridged. To some, making something “look cool” is the ultimate goal because “more people will want to look at it or keep it.” Let’s be honest with ourselves. “Cool” is a… Read More
Whenever I join a team, I always ask my boss what their preferred method of communication is. Do they prefer emails so they can respond when they have time? Do they prefer calls so their email isn’t bogged down? Or are they part of the few individuals that don’t mind people popping in and out… Read More
SEO Simplified
Search Engine Optimization (SEO) is a tool that attempts to improve rankings and visibility for non-paid search engine results. SEO is something new to me, and at first the concept seemed difficult to understand, but luckily it can be broken down to be pretty simple by websites like WordPress.com. WordPress uses a plugin called Yoast… Read More
The Endless Cycle of Giving
Nothing can be gained without giving something up first. It’s a concept that I’m sure we’re all familiar with, even if sometimes we don’t always like to admit the truth of it. We spend our day at work and give up our time in order to earn a living; friends and coworkers come and go,… Read More