There was a time when online shopping was confined to bidding on rare eBay collectables. Now, almost 20 years later, we can conveniently purchase everything online: from pet supplies and groceries to personalized t-shirts and branded signage. Consumers across all industries are looking for simple, fast and accessible ordering solutions. U.S. eCommerce sales have steadily… Read More
Category: eCommerce Solutions
Marketing Collateral Management Program
Creating powerful marketing materials is a key to sculpting your brand’s image to reflect what you intend it to, but doing so is much easier said than done. When you consider the time it takes to manually budget finances, place the orders for the materials, and record/track the shipment information, managing this process while trying… Read More
7 Tips to Make Your eCommerce Launch Successful
It’s cheaper and easier to get into eCommerce than ever before. It’s also becoming the preferred method of shopping for consumers. Over the holiday, shoppers opted to buy online rather than fight the crowds in brick-and-mortar stores. Analytics research firm RetailNext reported overall sales up over twenty percent online at 1.73 billion during Thanksgiving while… Read More
eCommerce Solutions: A Beginners Guide to Online Stores
eCommerce is a booming business. In fact, current eCommerce statistics state that 40% of worldwide internet users have purchased products or goods online via desktop, mobile, tablet or other online devices. This buying power equates to more than 1 billion online buyers and is projected to exponentially grow in the coming year (Statista). This increasingly… Read More
Take the Plunge into Warehousing and Fulfillment
If you are a distributor of goods, whether its swag items, apparel, printed products, office accessories, etc., you probably know what the title of this blog means. You are a provider of things; whether it’s at a moment’s notice or like clockwork- every three months a customer orders from you. The next step in building… Read More
Social Commerce Trends: Pinterest and Instagrams Updates To Be Aware Of
The direct to consumer game is changing byway of recent social commerce trends. In late June, social media heavyweights Pinterest and Instagram announced their plans to introduce a ‘Buy Now’ feature to their already popular platforms, giving retailers and consumers yet another means of conducting business. On July 30th, Pinterest launched its version of the… Read More
Online Company Store Program Considerations
PLANNING AN ON-LINE COMPANY STORE? Brand awareness is a customers’ ability to recall and recognize the brand, the logo and the advertisements. It is of critical importance in competitive situations. In most cases, consumers do not want to go with an unknown brand. For most companies the goal is to have “Top-of-Mind” awareness. Think of… Read More
An Online Company Store Manages Marketing Assets!
Most often eCommerce is thought of as a purchasing platform for companies that sell their products either B2B or B2C. But have you considered how eCommerce could be used internally? This blog will help define online company stores and why they may be important to your company. Imagine your entire team, regardless of geography or… Read More
How to Earn Loyal, Repeat Customers in 8 Easy Steps
As the holiday season ends, how many of the stores that you purchased from are you already a repeat customer? As I shopped, it was at many of my favorite stores such as Amazon, Target and Best Buy, where I have been a repeat customer for years. Most likely you have your favorite stores where… Read More
Five Essential Tips for a Successful eCommerce Site
An eCommerce site is an online store that allows products, either physical or digital, to be sold. eCommerce websites are increasingly becoming the preferred way for consumers to shop for products. A successful site makes the journey to the checkout as simple and easy as possible. Here are five essential tips to get you started… Read More
Your Shopping Cart is Going Mobile
Using mobile devices to access the Internet is becoming increasingly more popular. Additionally, more people are transforming their smartphones from a website browsing device into a mobile shopping cart, and it makes perfect sense. With our on-the-go lifestyles becoming more hectic, we need solutions that make our lives a little simpler. Being able to make… Read More
Everyone wants Progress. No one wants Change.
Beyond the basic be respectful and well behaved, there were two rules in my house growing up that were completely nonnegotiable. 1. Do not use sidewalk chalk in the front yard 2. Do not touch the newspaper before dad Fortunately for me and my two siblings, the back driveway was a lot bigger than the… Read More