Back in October 1995, my youngest brother was about to turn five and at the same time, caught Indian fever. Cleveland Indians fever, that is. Our hometown baseball team had made the World Series for the first time in more than 40 years and my brother, along with the whole city, was rooting and hoping… Read More
Golf & Sports
Waiving the White Flag
Year over year, amateur and professional sports organizations put together a schedule of creative, fun and sometimes outrageous promotions to generate higher attendances. I’d venture to guess that the vast majority of the time the planned promotions are a success. But every now and again, the plan backfires. From a concept that seemed foolproof to… Read More
Breaking the Ice
Besides being my dear OLDER sister’s birthday, April 10th is also recognized as National Golfers Day. Keeping little facts like this in your back pocket is a great way to break the ice when talking with customers, potential customers, and even co-workers or friends. We know that people buy from people they know, like, and… Read More
What Can We Learn About Teamwork from Scooby-Doo?
When I was growing up, I loved to watch a television showed called Scooby-Doo. For those of you who are unfamiliar with Scooby-Doo, it was a cartoon about four teenagers and their dog named Scooby-Doo who solved mysteries. I didn’t realize this when I was younger, but as I got older, I started to notice… Read More
Jess’ How To…Host a Successful 5K!
On Your Mark… Get Set… RAISE FUNDS! Okay, it’s not that easy but you CAN pull off a successful 5k fundraiser and I’m going to show you how. But first, let’s understand why you would want to hold a 5k fundraiser in the first place. What are your goals? Typically, these races are held to… Read More
A Hole-In-One with Corporate Events
Spring is just around the corner and now is the time to plan your outdoor events. Golf events are among the most popular corporate sponsored events. A golf event allows the host to conduct business meetings outside of the office, often times reducing the prospect’s defense walls and commanding the attention of the decision maker… Read More
Here’s Why You Should Hire an Athlete
Attention business owners and hiring managers…are you currently looking to hire a new employee but are having trouble finding someone with relevant industry experience? If so, you may want to consider hiring an athlete. Athletes have many life skills that translate well into the business world even though they may not have the specific experience…. Read More