Did you know that Millennials now make up the largest generation in the U.S. and Canadian labor force? According to Pew Research Center, more than 1 in 3 American workers are millennials. Similarly, the Canadian workforce comprises nearly 37 percent of people in the millennial age group as noted by Statistics Canada. And the good… Read More
Category: Promotional Products
Promotional products are a great way to get your brand out there while creating a meaningful and lasting impression. With so many of us happy to receive a free promotional product it’s no surprise that many, if not all promotional products become a household staple. An industry leader in promotional products Proforma offers a variety… Read More
Consumers are saying, “Bottoms up!” From travel mugs to reusable water bottles and from desktops to gym bags, most people carry some type of drinkware with them during the day. Take advantage of the opportunity to draw attention to your company! Branded Drinkware is Refreshingly Useful Tumblers, mugs, water bottles and any other drinking vessels… Read More
At Proforma, we know the importance of custom branded apparel. From tradeshows to conferences to staff events and more, Proforma provides employees with branded apparel they’re sure to love. As a leader in the print and promo industry, we understand how impactful customized apparel can be to your business. Custom Apparel for Every Occasion! As… Read More
It is no surprise that the price of a product can drives its popularity. However, pricing can also lead to positioning that can win more meaningful sales. What does this mean? Placement and Pricing When an average customer goes to the grocery store to buy a staple like milk, he typically will walk to the… Read More
Earth Day began in 1970 as a modern environmental movement to promote the preservation of the environment by fighting pollution, oil spills, toxic dumps and more. Since then, it has morphed into a global celebration for all things eco-friendly. Promotional product distributors, manufacturers and vendors can all do our part! And since 1 in 3… Read More
Health and wellness promotional products will keep your brand healthy. People want these items and continue to use them on a daily basis. Beyond showcasing your brand effectively, they are also practical for the recipient. And that brand awareness will pay off for your company. Proforma picked out some essential health and wellness promo products… Read More
As winter changes to spring, people start to emerge from their abodes and get outside more to enjoy the warmer, sunnier, longer days. And that often means bringing along their favorite animal companion! As people are spending more time with their pets and taking them along on adventures, it means they are spending more money… Read More
The most effective promotional products are new and exciting items that resonate with your end users. Understanding what is trending for the New Year is a great place to start! Proforma spoke with two of our MVPLPs, Gemline and SanMar, about some promotional product trends that are expected to make a splash in 2019. Color… Read More
Rogue Spending
Abstract Do you know how much your organization spends on branded merchandise? You’re not alone if you don’t. “Branded merchandise” includes anything from company uniforms, giveaways, writing instruments, awards and any other logoed items you may have or use, which help to build your corporate brand’s awareness! Regardless of your company, you have at least:… Read More
Your Guide To Creating Multi-Sensory Brand Experiences
Let’s say you are looking for a hotel online and while clicking around you see an enticing web banner for the Westin hotel. You click through and after scrolling through amenities and pictures, you book your stay. Months later, when you arrive there is a welcome kit that includes a Westin branded lavender essential oils… Read More
For The Love Of Having Your Company Name Front And Center
Staying in a positive top-of-mind position in your client’s life is one of the most important things you can achieve. One way of accomplishing that is with an impressive technological promotional gift. Technology is a dominant part of life these days. And, I think we can all agree that it’s not going to decrease its… Read More