Coffee: More than Just a Drink

Whether it’s iced, black, light and sweet, an Americano or cold brew, coffee comes in many shapes and sizes. Some of us drink it to wake up in the morning, others do for its taste. What you may have not known is that it has a multitude of benefits for productivity and focus which can be quite helpful during the workday!

Cognitive Function

Caffeine enhances cognition by increasing the levels of dopamine and adrenaline in your brain which generates a feeling of bliss, increasing focus.

Attention Span

According to a study conducted by Microsoft, a goldfish has a longer attention span (9 seconds) than the average human (8 seconds). Sheesh! If you find your attention decreasing as the day goes on, or if you’d like to have a larger attention span than a gold fish, try a cup of coffee. Joseph M. Serra Grabulosa conducted a study which proved that caffeine improves cognitive performance in the areas of sustained attention, improved attention and memory.

Sleep Inertia

Sleep inertia is the lethargic and groggy feeling your body experiences after you hit snooze in the morning. A fresh cup of coffee aids in fighting this feeling. In addition, a cup of coffee is equivalent to a 30 minute nap, which some of us could definitely use (especially on a Monday)!

Collaboration and Teamwork

Believe it or not, consuming coffee increases the participation of individuals in team meetings or projects. According to a study done by the Journal of Psychopharmacology, team members have a more positive outlook on themselves and other co-workers after consuming coffee. This influence of positivity increases the productivity of tasks and collaboration.

If you’re anything like me, you spend way too much money on coffee. But, knowing that you’re reaping all these added benefits should make you feel a little better about your consistent purchase. Make coffee your new superhero drink and conquer every day with a cup of positivity and productivity.

Danielle McPherson
Originally from Long Island, Danielle McPherson is currently in Tampa working on her degree in Marketing and is the Vice President of The American Marketing Association. She joined Proforma in November 2017 as a New Owner Development Marketing Intern. When Danielle is not learning more about the marketing industry, you can find her at the local Chipotle, at the beach or running around with her dog, Autumn!

AboutDanielle McPherson

Originally from Long Island, Danielle McPherson is currently in Tampa working on her degree in Marketing and is the Vice President of The American Marketing Association. She joined Proforma in November 2017 as a New Owner Development Marketing Intern. When Danielle is not learning more about the marketing industry, you can find her at the local Chipotle, at the beach or running around with her dog, Autumn!

Leave a Reply

Your email address will not be published. Required fields are marked *