Life Promoting and Sustaining Spring Promotions

You know that winter always turns to spring even if you are still under a few inches of snow and still have to bundle up when you venture outside. Despite all evidence to the contrary, the allure of spring is growing stronger with each passing day.

Visions of Springtime Promotions Dance in My Head

With Earth Day fast approaching on April 22, you may be giving some thought to sustainable growth for both your business and our amazing planet. While visions of seed packets, eco-tote bags and water bottles my not exactly be dancing around in your head, they are taking center stage in mine! These are the kinds of promotional products clients and prospects love to receive this time of year. Gardens are being planted right along with review and spending of budgets.

Seed Packets Promote Sustainability  

Springtime is also when we start thinking about bathing suit season and eating more salads. Sending a custom seed packet that will provide green leafy vegetables that will grow into and provide gorgeous salads could provide more greenery for your business too! You can even get non-GMO seeds.

Seed paper also comes in a variety of appropriate shapes. For instance butterfly garden seeds on a butterfly shaped seed paper. Ladybugs, flowers, flower pots, birds and bees are fanciful shapes that say spring is here! You can even get business cards embedded with seeds. Once your prospect takes a shot of your business card and files it digitally, it can go into the earth to grow into something beautiful such as flowers or other vegetation!

Springtime Shows and Other Events

How about sending an invitation to a springtime event embedded with seeds? Encouraging clients, prospects and employees to spend time outdoors walking, running, boating, playing tennis or golf, in the garden or filling a pot with dirt and planting something can be enriching for the soul as well as business.

Eco-friendly totes, caps and drinkware made from recycled and or biodegradable materials are popular items that help build brand loyalty. With the many outdoor springtime events like golf tournaments, regattas, walk-a-thons and running events on the calendar, water bottles, shirts, caps and hats embroidered with your logo will continue to proclaim your commitment to the earth much longer than your sponsorship for an event will.

Spring Fever

Don’t wait for spring to be half way over to think about your promotions. Now is the time to plan, cultivate and prepare your campaigns for new growth. Once the flurry of spring arrives, spring fever comes along and the only thing anyone wants to think about is enjoying the outdoors.  Begin planning today so you can get ready for the joys and growth that spring always brings.

AboutDanette Gossett

Danette Gossett is the founder of Gossett Marketing, co-founder of Promotions Resource LLC and co-author of the best-selling book “Transform” with Brian Tracy. Danette utilizes her more than 30 years of marketing experience to develop creative solutions for getting results through effective promotional and incentive campaigns.

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