Increase Brand Awareness with Branded Merchandise

Marketing professionals are given many choices to increase brand awareness and responsiveness including print advertising, digital advertising, TV, radio, social media content and event sponsorships. Does branded merchandise work for fundraising? Consider the following: 76.2% of recipients of logoed giveaways recall the product, advertiser and message from items received within the past two year period. Of… Read More

Corporate Uniforms Boost Brand Awareness

If your Starbucks barista started wearing pajamas to work instead of a trusty black apron, how would your perception of quality and trustworthiness change? Corporate uniforms are a quick way to put forward a united front for customer-facing personnel that represent your company. Whether you’re looking for coveralls, aprons, shirts, or even athletic wear, professional… Read More