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Tag: Brand guidelines

eCommerce Solutions

Online Company Store Program Considerations

PLANNING AN ON-LINE COMPANY STORE? Brand awareness is a customers’ ability to recall and recognize the brand, the logo and the advertisements. It is of critical importance in competitive situations.  In most cases, consumers do not want to go with an unknown brand. For most companies the goal is to have “Top-of-Mind” awareness. Think of… Read More

Posted 8 years ago July 29, 2015
By Glenda McCarthy-Gaspar
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