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Tag: Brand management

eCommerce Solutions

Online Company Store Program Considerations

PLANNING AN ON-LINE COMPANY STORE? Brand awareness is a customers’ ability to recall and recognize the brand, the logo and the advertisements. It is of critical importance in competitive situations.  In most cases, consumers do not want to go with an unknown brand. For most companies the goal is to have “Top-of-Mind” awareness. Think of… Read More

Posted 8 years ago July 29, 2015
By Glenda McCarthy-Gaspar
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eCommerce Solutions

An Online Company Store Manages Marketing Assets!

Most often eCommerce is thought of as a purchasing platform for companies that sell their products either B2B or B2C. But have you considered how eCommerce could be used internally? This blog will help define online company stores and why they may be important to your company. Imagine your entire team, regardless of geography or… Read More

Posted 8 years ago June 10, 2015
By Glenda McCarthy-Gaspar
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