In September, Reader’s Digest revealed the results of their Most Trusted Brands in America Survey. Over 4,500 Americans took the online survey which awarded the distinction to winners in 40 product categories ranging from bathroom tissue to airlines. A majority of the winners were predictable based on the category; however a few really stuck out… Read More
Tag: Branding consistency
Jess’ How To… Keep Your Branding Consistent
For the Steve Jobs lovers out there, you’ve probably seen the new iOS 7. Some people love it, some people hate it, everyone will get used to it. The real issue with the update is the consistency in Apple’s branding platform. This new update is drastically different than any previous update. From the font and… Read More