eCommerce is a booming business. In fact, current eCommerce statistics state that 40% of worldwide internet users have purchased products or goods online via desktop, mobile, tablet or other online devices. This buying power equates to more than 1 billion online buyers and is projected to exponentially grow in the coming year (Statista). This increasingly… Read More
Tag: Business-to-business
Top 5 Gift Ideas for Business to Business Relationships
As the Holiday’s approach, your business needs a way to say thanks. Thank You to your employees, business partners, clients and more. With the right gifts you can show your appreciation to those folks but also promote your brand and company in one single swoop. There are an overwhelming amount of gift ideas for business… Read More
6 Steps to Getting the Most Out of Your Content
Blog content production for content marketing’s sake feels like the hard work where many of us spend the most time. The truth is that the promotion side is actually more important, since our content is only useful when others consume it. If you’re not getting the traction that you want in your content marketing efforts,… Read More
B2B Social Prospecting Checklist
If you’re looking for new B2B prospects, social media can make it incredibly easy to pinpoint your prospects. Social becomes even more powerful when turned into offline connections and interactions. Follow the 10-step social prospecting checklist below and accelerate your growth today. Step 1: List Your Targets List five companies in the area that would… Read More
B2C vs B2B Marketing: The Basics
There are two basic types of selling and advertising: Business-to-Consumer (B2C) and Business-to-Business (B2B). Whether you are selling shoes, potato chips, or vending machines, there are factors that you need to consider when selling or advertising your product. Today I’ll cover some of the basic factors regarding both B2C and B2B selling, and as a… Read More