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Tag: Color

Promotional Products

What Promotional Products Are Trending in 2019?

The most effective promotional products are new and exciting items that resonate with your end users. Understanding what is trending for the New Year is a great place to start! Proforma spoke with two of our MVPLPs, Gemline and SanMar, about some promotional product trends that are expected to make a splash in 2019. Color… Read More

Posted 4 years ago February 7, 2019
By Melanie Klag
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Graphic Design / Marketing Resources/Creative Services

Pantone Color of the Year Announced

If you work in the world of print, then you know that to have a perfect match, you need to reference a Pantone color. This is term often referred to as “PMS” or “PMS color” and stands for the Pantone Matching System. Described in Pantone’s own words, it’s “the definitive international reference for selecting, specifying,… Read More

Posted 5 years ago April 13, 2018
By Samantha Dunifon
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Apparel / Marketing Resources/Creative Services

Decoding the Rainbow: What Colors Say About Your Brand

Yellow arches… a red target… a blue bird… Without even realizing it, your mind has probably figured out that I’m referring to the logos for McDonald’s, Target and Twitter, and it’s all thanks to the power of color in branding! Color plays a pivotal role in the success of attracting and retaining customers. In fact,… Read More

Posted 10 years ago April 15, 2013
By Leslie Bissell
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