To many, creativity is thought of as a “God-given” talent or quality that one is born with. An idea that you’re born with the ability to think differently or “think outside the box” instead of learning a process to get you to a certain result. As a creative, I often hear people say they “aren’t… Read More
Tag: Creative
The Give and Take of Creative
When dealing with a creative project, whether it’s a design critique or a concept review, it’s important to remember that all creative is subjective. Meaning that the interpretation of the art is influenced by one’s own feelings of the piece. Also keep in mind that your own views may be very different than someone else… Read More
Get Creative to Be Creative
I know many would find it hard to believe that even I, a graphic designer, find creative thinking not so easy to come by. You would think a switch was embedded into my mind from birth and the ‘on’ position was welded into place, but again, I wish it were that easy. I have days… Read More
Starbucks Red Cups: Marketing Genius or Sheer, Dumb Luck?
“I’d rather be lucky than good.” Fortunately for Lefty Gomez, an All-Star pitcher with the Yankees in the 1930s who used this quote throughout his 14-year career, he enjoyed seemingly generous portions of both luck and skill on the baseball diamond while compiling a lifetime 189-102 record and 3.34 ERA. Golfer Gary Player, however, flipped… Read More
Celebrating the Simple Things
It’s a new year! While many blogs are dishing advice on how to make 2015 the year all of your wildest dreams come true, I want to start off easy and show you a few of the little things that simply make me happy. Things that make my workspace a warm, welcoming place to get… Read More
Break Open the Box to Becoming a Creative Resource
Too often, businesses are placed in a box. You become a vendor, someone your customer emails a new order to. In simple terms, you become an order processor. In today’s competitive market, it takes more than being an order taker to be successful. You should be striving to be a valued resource. But what does… Read More
Business As We Used To Know It
As the Manager of Recruiting, a big part of my job revolves around interviewing sales representatives. Over the past couple of years, I’ve noticed that the majority of people I’ve talked with have some sort of excuse for why their sales aren’t better. I’ve heard every possible excuse but the one that gets me all… Read More