I started off concepting this blog to discuss business processes and go figure I ended up focusing on branding. Wouldn’t you know, and I hate to do it mostly because it’s overdone, but I’m here today to talk about Apple. According to Business Insider, Apple has set the benchmark in branding again in 2013 .… Read More
Tag: iPod
Reinventing The Way You Think
How many times have you found yourself thinking “why didn’t I think of that?” Whether it’s a product as simple as a pen / highlighter combo, or a high-tech gizmo like the iPod, seeing solutions in action can be inspirational. Take the computer mouse as an example. Without a mouse your desktop computer would be… Read More