Spook The Competition With These 5 Halloween Marketing Campaign Ideas

Who doesn’t love Halloween? Costumes, candy, parties, scary movies – there’s something for everyone to enjoy. Marketers love it too. Next to traditional “gift-giving” holidays, Halloween is one of the highest-grossing annual celebrations. It may still be a month away, but it’s never too early to start planning a fun Halloween marketing campaign. Here are a… Read More

Build Strong Customer Relationships: More than Just A Marketing Automation Initiative

Like many of you, I’ve been sold to my entire life and, like many of you, I’ve been on the receiving end of some intriguing customer-facing marketing initiatives from companies I’ve done business with in the past. As a marketing-oriented person, it’s become painfully obvious to me when a business is reaching out to me… Read More