Marketing Tips and Tricks From Years Past

As the saying goes, old habits die hard. This is somewhat odd considering that habits of our predecessors included using the phone and sending letters instead of email, and making in-person drop-ins instead of large scale marketing campaigns. While it’s understandable that many of today’s conveniences simply weren’t available to those who came before us,… Read More

What is the Right Marketing Mix for Your Business?

Owning a business is no small task.  It requires long hours and dedication, as well as passion and persistence.  Part of the job description as a business owner is planning…then adjusting your plan according to ever-changing business climates.   Building a business plan can be both overwhelming and humbling.  Not only is it necessary to devise… Read More