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Tag: Measurable

Branding

Measuring your Brand’s Effectiveness

Most consumers have a preferred choice between competing brands: Apple and PC, Coca-Cola and Pepsi or Walmart and Target. Given the choice, you’ll always buy from one over the other. There will be exceptions of course. For example, when you’re in a town with a local grocery store chain like Wegmans, Safeway or Heinen’s, but… Read More

Posted 4 years ago October 1, 2019
By Julianne Spataro
0
Total Project Management

Are YOU Keeping Score?

A few years ago I was registered to run a half-marathon (13.1 miles).  A few weeks before the race I had my last long training run scheduled.  I was planning to run 12 miles.  I was out and pounding the pavement by 6am.  The weather was perfect, my legs felt great, and I was rocking… Read More

Posted 11 years ago June 6, 2012
By Barbara Sulik
0

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