Now that you are in a position of authority at your job or in your home, your biggest challenge is probably making decisions that everyone can be happy with. While compromise is an important part of leadership, you’ll also need to know how to employ the science of influence in order to get the job… Read More
Tag: Persuasion
4 Common Persuasion Techniques Advertisers Don’t Want You To Know About
Everyone uses persuasion tactics. Even those of us who don’t realize we’re doing it use the tactics from time to time. That’s because persuasion is something we learn as we grow up by figuring out how people respond to different things. Some people actually study persuasion and make a science out of it. No one… Read More
The New Rules of Persuasive Presentations
With all due respect, Mr. Carnegie, your 3 rules to public speaking are broken. Yes, I said it. Dale Carnegie is wrong about the whole public speaking thing. Hey, I’m as big a fan of good ol’ DC as anyone, but it’s a different world out there in the post information age, where attention is… Read More