In the vast array of social media platforms, Pinterest is an often overlooked but extremely powerful marketing tool. Ranked as the 5th most popular social networking site, it’s surprising that many businesses are reluctant to incorporate Pinterest into their marketing strategies despite having no hesitations in using lower-ranked platforms such as Instagram (ranked #8). No… Read More
Tag: Pinterest
Jess’s How To… Give Great Gifts Without Busting Your Budget
Aunts, Grandparents, Siblings, Parents, Friends, Acquaintances, Business Partners, Co-workers, Babysitters… How do you show everyone in your life that you appreciate them without busting your budget? It’s easy. (And we can thank Pinterest for that!) When you need to gift on a budget, consider these awesome gift ideas, tailored to your loved ones! 1. Sharpie… Read More
How Social Media Raised the Bar on Breast Cancer Awareness
National Breast Cancer Awareness Month was founded in 1985, but it was only in 1993 that Evelyn Lauder, Senior Corporate Vice President of the Estée Lauder Companies, established the pink ribbon as its symbol. Ever since then, October has turned into a “pink” month, with ribbons and limited edition pink items showing up in… Read More
Wedding Invitations Made Simple
You’ve got the groom, the dress, cake, flowers—you’re set! Wrong. There’s a small detail that comes between all of the magic of planning and getting your friends and family all in one place for the big day. Invitations! It sounds so simple but it was one of the most tedious tasks that I handled during… Read More
Halloween Infographic: Breaking Down 2012
With today marking Halloween in 2012, it should come as no surprise that Americans will spend roughly $8 billion (with a B) on Halloween related items. From costumes for kids to spooky cards sent to friends, Halloween attracts people from all walks of life including the wealthy, the not so wealthy, and everyone in between. … Read More
Can Pinterest Peak Your PICterest?
It is more important today for your business to be on social media than ever before. This includes Facebook, Twitter, LinkedIn, personal and professional blogs, YouTube, Pinterest, Instagram, and so many more. The newest social media craze is Pinterest. There is clear confusion in the business world as to how one can use Pinterest to… Read More
How Mobile Marketing Can Increase Your Bottom Line
Mobile marketing has single handedly changed the entire landscape of promotion. The advertising heavyweights have cut back on traditional marketing, looking to capitalize on the newest and hottest ways to market. Not only is advertising a major staple of mobile marketing but 1:1 interaction is only a comment away. Brands are closer than ever to… Read More