This blog was originally published in December 2016 but has been updated to include new information. Getting press coverage as a small business owner is easier said than done. With news changing minute by minute, it’s difficult to find a publication to run your press release or story. So, we thought we’d share some tips… Read More
Tag: Press release
5 Basics of Crafting a Successful Press Release
Your company may be doing great things but how will anyone know if you don’t tell them? Press releases are a great tool to get information out about your company, educate your audience and help keep your business top-of-mind next time a reader needs a product or service you offer. If you don’t have… Read More
Press Release Insights: Right place. Right time.
Sometimes life is all about being in the right place at the right time, right? The same is true for your press releases. In my last post, we talked about how to write an effective release. I mentioned the importance of sending your announcement to the right person, because even the most well written release… Read More
6 Keys to Uncovering the Mystery of a Press Release
If you’re tired of reading glowing articles about your competitors in the news, it might be time to try your hand at writing a press release to get your own good news in the media. Press releases are one of the most powerful tools in public relations. Getting the right message, in front of the… Read More