Success Advice from Paul Bellantone, President, and CEO of PPAI®

Continuing to ask respected industry leaders to share their thoughts on success, I reached out to Paul Bellantone, President and Chief Executive Officer of PPAI®, to share his advice. Thank you, Paul Bellantone, for sharing your advice about financial success with me. In your years of experience in our industry, what do you think the… Read More

So Great It Should Almost Be Illegal

Fellow distributor owners and sales reps, have you ever stopped to think how unbelievably fortunate we are to be distributors? We don’t need to own any manufacturing equipment. We don’t need to own any manufacturing plants. We don’t need to hire manufacturing employees. We don’t need to invest in any inventory. All we need is… Read More

Printed Products Carry Strong Brand Messaging

Whether it’s a catalog introducing a new product line, a magazine to reach a specific audience or a marketing or direct mail piece, print is still a strong component of any marketing mix. There are many advantages to creating marketing campaigns that carry brand identity and positioning on all supporting materials. From branded promotional products… Read More