Email marketing is a highly effective tactic to gain attention to your brand. But without an engaging subject line, your email marketing campaign won’t get your very far. Proforma offers these tips to help you craft a subject line that will capture an audience and hopefully increase your open rates. 5 Tips for Email Marketing… Read More
Subject line
Maximizing the Open Rate of Your Marketing Emails
When you’re sending out an email of any type, be it a communication to a large group of contacts, or a personalized message to one individual, you will inevitably have the same thought cross your mind at some point before you hit “SEND.” Will [insert name(s) here] open/read this email? It’s a good question to… Read More
6 Ways to Write Killer Email Subject Lines
Email still trumps social media when it comes to business transactions. After all, everyone has done some type of business via email. Almost everyone has made a purchase following an email. The same cannot be said for social media. Just by the simple nature of social as a communication channel, it has not been used… Read More